What makes a marketer/musician/businessman/individual truly “great?”
This is the ongoing debate I’ve had with a friend of mine. He believes greatness (particularly in the political arena) is defined by being “the smartest person in the room.” I disagree.
It’s not just about being the best, smartest, or fastest, or knowing the most notes, or helping others. Greatness is also defined by your limitations.
Can you look at a situation, acknowledge that you can’t pull it off alone, and bring in the pros? Can you hire for your deficiencies rather than just employ people who think like you? Do you play with musicians who are better than you or strive to be the best musician in any project?
I am TERRIBLE at arranging music. I like to write tunes and noodle around a bit with it but when it comes to arrangements I’m lost. Back in Chicago I discovered an awesome piano player and arranger. No matter how uncomfortable I felt with his suggestions, I did my best to implement them because I knew he had a skill set that I did not have.
It is hard to stifle yourself when you disagree with an idea, but sometimes that is exactly what you have to do to grow and become great.
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Joe Lilly is an internet marketer and guitar player based in Las Vegas, NV.